If you’re searching for new Porsche cars, you should head over to our convenient location to take a look at the premium vehicles in our new car inventory. When you do, you’ll see that we maintain an extensive inventory of the latest Porsche models in an appealing array of colors.

While you may not be as concerned about the color of your luxury car as you are about its comfort and performance capabilities, a recent study by iSeeCars.com proves that you should give a lot of thought to the color of the automobile you’re going to buy. That’s because the study showed that a vehicle’s resale value can be influenced by its color.

In its study, iSeeCars.com examined the resale values of more than 2.1 million automobiles to determine how color influences a car’s retained value. As a result, the automotive authority discovered gold cars depreciate the most in the first three years of ownership, while yellow cars depreciate the least over the same period of time.

More specifically, yellow cars depreciate by 27 percent in the first three years of ownership, while the value of gold cars decreases by 37.1 percent. The depreciation rate for an average car during the first three years of ownership is 33.1 percent.

“Yellow cars are relatively less common, which could drive up demand and help maintain their value,” said Phong Ly, CEO of iSeeCars.com. “Our analysis shows that yellow vehicles have the lowest depreciation of any color for lower-volume cars like convertibles. Interestingly, yellow is also the color with the least depreciation for popular body styles like SUVs and pickup trucks.”

As Jacksonville, Florida Porsche dealers, we’ll do everything possible to help you choose a luxury vehicle that will retain its value for however long you own it. Visit Porsche of Jacksonville to find a premium automobile in a color you love today.